As requested! Many of you who’ve attended one of our keynote sessions have asked for the quotes that are used. Here’s some of the more popular ones you’ve asked for:


Setting an example is not the main means of influencing another, it is the only means I am a man and I have known a great many troubles, but most of them never happened.


“I don’t have to be perfect. I just have to be myself. I have enough to be successful.”

-Bill Benjamin

“People change what they do less because they are given analysis that shifts their thinking than because they are shown a truth that influences their feelings.”

John Kotter and Dan Cohen, The Heart of Change

“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.”

Margaret Mead

“When two people in business always agree, one of them is unnecessary.”

William Wrigley, Jr.

“The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy.”

Martin Luther King Jr.

“In your 20’s and 30’s, you worry about what other people think. In your 40’s and 50’s you stop worrying about what other people think. Finally in your 60’s and 70’s, you realize they were never thinking about you in the first place!”


“You can buy people’s time; you can buy their physical presence at a given place; you can even buy a measured number of muscular motions per hour. But you cannot buy enthusiasm…you cannot buy loyalty…you cannot buy the devotion of their hearts. This you must earn.”

Clarence Francis

“What man actually needs is not a tensionless state, but rather the striving and struggling for some goal worthy of him. What he needs is not the discharge of tension at any cost, but the call of a potential meaning waiting to be fulfilled by him.”

Victor Frankl

“The most difficult thing is the decision to act, the rest is merely tenacity. The fears are paper tigers. You can do anything you decide to do. You can act to change and control your life; and the procedure, the process is its own reward.”

Amelia Earhart

“People are always blaming their circumstances for what they are. I don’t believe in circumstances. The people who get on in this world are the people who get up and look for the circumstances they want, and if they can’t find them, make them.”

George Bernard Shaw — Mrs. Warren’s Profession, 1893

“The single biggest problem in communication is the illusion that it has taken place.”

George Bernard Shaw

“If you have an I.Q. of 150, sell 30 points to someone else. You need to be smart, but not a genius”

Warren Buffett

“Life is either a daring adventure or nothing.”

Helen Keller

Helen Keller was asked what’s worse than being blind. She said, what’s worse than being blind is having the ability to see, but not having a vision.

“The day soldiers stop bringing you their problems is the day you have stopped leading them. They have either lost confidence that you can help them or concluded that you do not care. Either case is a failure of leadership.”

Colin Powell

“Being responsible sometimes means pissing people off. Good leadership involves responsibility to the welfare of the group, which means that some people will get angry at your actions and decisions. It’s inevitable, if you’re honorable. Trying to get everyone to like you is a sign of mediocrity: you’ll avoid the tough decisions, you’ll avoid confronting the people who need to be confronted, and you’ll avoid offering differential rewards based on differential performance because some people might get upset. Ironically, by procrastinating on the difficult choices, by trying not to get anyone mad, and by treating everyone equally “nicely” regardless of their contribution, you’ll simply ensure that the only people you’ll wind up angering are the most creative and productive people in the organization.”

Colin Powell

“I have no doubt whatever that most people live, whether physically, intellectually or morally, in a very restricted circle of their potential being. They make use of a very small portion of their possible consciousness…much like a man who, out of his whole bodily organism, should get into the habit of using and moving only his little finger…We all have reservoirs of life to draw upon, of which we do not dream.”

William James

“Whether you think you can or you can’t, you are right.”

Henry Ford

“The definition of insanity is doing the same thing over and over again and expecting a different result.”

Albert Einstein

“People have to stop thinking of their feelings as irrelevant and messy and realize that they are in fact highly differentiated nuance patterns of reaction and noble sources of information. We will only know what to do by realizing what feels right to us; attention is our most precious resource. Feelings are the body’s version of their situation; everything that we want to know about our situation is revealed. The switch for business people comes when they realize what they thought was soft is hard and what they thought was hard is often arbitrary. In this sense feelings are guides to the big issues like where am I going?”

Shoshana Zuboff, Professor of Psychology Harvard Business School

“The significant problems we face today cannot be solved at the same level of thinking we were at when we created them.”

Albert Einstein

“First we must understand that there can be no life without risk – and when our center is strong, everything else is secondary, even the risks.”

Elie Wiesel, Holocaust Survivor, Nobel Laureate

“We who were in the concentration camps remember the people who walked around the huts giving away their last piece of bread. Though they were small in number, they offer sufficient proof that anything can be taken away from a human being, but the last of human freedoms, the ability to choose one’s own attitude in any given set of circumstances.”

Victor Frankl

“In basketball – as in life – true joy comes from being fully present in each and every moment, not just when things are going your way. Of course, it’s no accident that things are more likely to go your way when you stop worrying about whether you’re going to win or lose and instead focus your full attention on what’s happening right this moment.”

Phil Jackson, Former coach of the Chicago Bulls and L.A. Lakers

“Our lives begin to end the day we become silent about things that matter.”

Martin Luther King Jr.

“The longer I live, the more I realize the impact of attitude on life. Attitude to me is more important than facts. It is more important than the past, than education, than money, than circumstances, than failures, than successes, than what other people think or say or do. It is more important than appearance, giftedness, or skill. It will make or break a company…a church…a home. The remarkable thing is we have a choice every day regarding the attitude we will embrace for that day. We cannot change our past…we cannot change the fact that people will act in a certain way. We cannot change the inevitable. The only thing we can do is play on the one string we have, and that is our attitude. I am convinced that life is 10% what happens to us and 90% how we react to it.”

Charles Swindoll

“Anyone can become angry – that is easy. But to be angry with the right person, to the right degree, at the right time, for the right purpose, and in the right way – this is not easy.”


“There is no more self-contradictory concept than that of idle thoughts. What gives rise to the perception of a whole world can hardly be called idle. Every thought we have either contributes to truth or to illusion.”


“You do not lead by hitting someone over the head – that’s assault, not leadership!”

Dwight D. Eisenhower

“I no longer think that learning how to manage people, especially subordinates, is the most important for executives to learn. I am teaching above all else, how to manage oneself.”

Peter Drucker

“Shula’s treatment of individuals is predictable. His focus is always on how they can be their best. His consistency is legendary…Shula behaves the same way in similar circumstances. It ‘s not the mood he’s in but people’s performance that dictates his response.”

Ken Blanchard

“I’ve had a lot of great moments in my life, I just wish I’d been there for more of them”


“It is not the critic who counts, not the man who points out how the strong man stumbles, or how the doer of deeds could have done better. The credit belongs to the man who is actually in the arena; whose face is marred by dust and sweat and blood; who strives valiantly, who errs and comes short again and again; who knows the great enthusiasms, the great devotions, who spends himself in a worthy cause; who at best knows in the end the triumph of high achievement; and who, at worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who know neither victory or defeat.”

Franklin Roosevelt

“The real art of conversation is not only to say the right thing at the right time, but to leave unsaid the wrong thing in the tempting moment.”

Dorothy Nevill, English writer, 1913

“If we could reach the secret heart and history of our “enemies,” we should find, in each one’s life, sorrow and suffering enough to disarm all hostility.”

Henry Wadsworth Longfellow

“Courage is not the absence of fear, it’s positive action in the face of fear”


“You miss 100% of the shots you don’t take.”

Wayne Gretzky

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